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Lirany Vasquez, Owner and Designer, Pretty Little Thing NYC

Designer Lirany Vasquez grew up wanting to write for fashion magazines. But after dabbling in journalism in Washington, D.C. and Los Angeles, she decided she’’d rather contribute to fashion than write about it. She landed in New York City in 2003, and has pursued her longtime passion for jewelry design. She began by apprenticing at one of the country’’s top jewelry companies. That led to her branching out by designing a small collection of earrings and necklaces for a friend’’s boutique. The collection was a success and Pretty Little Thing was born. Within a year Lirany’’s designs were being picked up by other hip boutiques and garnered media attention.
Her collection revolves around a group of eclectic charm pieces that are feminine and sexy with an unexpected twist. She mixes elements such as glass, wood, metal and semiprecious stones to compliment her whimsical charms. Her pink glass heart with spider necklace and revolver charm earrings have been big hits.

Lirany lives in Manhattan’’s East Village, where her small studio apartment doubles as her office in a city that inspires her. View her collection at Pretty Little Thing NYC.